Gamification as a tool for quality management of business education in Ukraine
Article Sidebar
Main Article Content
Abstract
The article systematizes the understanding of gamification and defines its importance for ensuring the quality of business education. The purpose, goals, types, and forms of gamification are outlined. Examples of gamification in business are given. The advantages of gamification in providing high-quality business education are determined. A mechanism for managing the quality of business education through gamification is proposed. 6 steps for the implementation of gamification are described, taking into account the characteristics of the quality of business education.
Downloads
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
References
Diadyk, T. (2021). Global experience in the development of business education. In O.
Kalashnyk, S. Moroz, & I. Yasnolob (Eds), Quality and safety of products in domestic and
foreign trade and trade entrepreneurship: modern vectors of development and
prospects: collective monograph (pp. 145-162). Poltava: "Astraya" Publishing House.
http://dspace.pdaa.edu.ua:8080/handle/123456789/11590
Gamification 2020: What Is the Future of Gamification? (2015). Pharmaceutical Journal, 4,
–81. https://www.gartner.com/en/documents/2226015
Introduction to gamification:main principles and guidelines for implementation in Internet
marketing. http://lovim.net/2013/12/gamification-first-level/.
https://doi.org/10.31732/2663-2209-2020-60-134-141
Krasovska, O. (2012). Modern models of implementation of business education in the
conditions of globalization of the world educational space. Bulletin of the International
Nobel Economic Forum, 1 (5)2,167-171.
https://econforum.duan.edu.ua/images/PDF/2012/2/24.pdf.
MES: Digital transformation of education in the focus of attention of donors and partners,
MES 14.03.2022. https://www.kmu.gov.ua/news/mon-cifrova-transformaciya-osviti-u-
fokusi-uvagi-donoriv-ta-partneriv.
Mostova, A. (2018). The concept of gamification and its role in marketing. European vector of
economic development, 1(24), 96-106.
http://ir.duan.edu.ua/bitstream/123456789/2481/1/11.pdf.
Nasirova, S. (2019). Gamification as an effective tool for motivating the personnel of a modern
organization. Journal of scientific review, 3 (56).
https://naukajournal.org/index.php/naukajournal/article/download/1791/1846
Panchenko, V. & Chernenko, O. (2020). Management of educational business processes in
conditions of economic crisis. Scientific notes of "KROC" University, 4 (60), 134–141.
Pereira, M., Oliveira, M., Vieira, A., Lima, R. M., & Paes, L. (2018). The gamification as a tool
to increase employee skills through interactives work instructions training. Procedia
Computer Science, 138, 630-637. https://doi.org/10.1016/j.procs.2018.10.084.
Polinkevych, O. (2018a). Development of enterprise in innovation university. KELM, 3 (23),
–148
Polinkevych, O. (2018b). Role of the service sector in the innovation development of Poland
and Ukraine. Roczniki Ekonomiczne Kujawsko−Pomorskiej szkoły wyższej w Bydgoszczy,
, 337-357. http://cejsh.icm.edu.pl/cejsh/element/bwmeta1.element.ceon.element-
ef5e550c-9c84-312d-a036-657793218c52
Polinkevych, O. (2022). Criteria for evaluating the quality of business education in
entrepreneurial systems in wartime conditions. Scientific Bulletin of the International
Association of Scientists. Series: economy, management, security, technology, 1 (3).
https://doi.org/10.56197/2786-5827/2022-1-3-7
Polinkevych, O., Pavlikha, H., & Voichuk, M. (2022). Quality management of the education in
higher education institutions of Ukraine on the principles of business socially
responsibility. National Interest , 2 (7),30–40.https://sc01.tci-
thaijo.org/index.php/NIT/article/view/240178
Polyanska, A., Andriiovych, M., Generowicz, N., Kulczycka, J. & Psyuk, V. (2022). Gamification
as an Improvement Tool for HR Management in the Energy Industry—A Case Study of
the Ukrainian Market. Energies, 15(4), 1344. https://doi.org/10.3390/en15041344.
Rodrigues da Silva, R.J., Rodrigues, R. G., & Pereira Leal C. T. (2019). Gamification in
Management Education: A Systematic Literature Review. BAR - Brazilian Administration
Review, 16 (2), e180103. DOI: 10.1590/1807-7692bar2019180103
Werbach, K., & Hunter, D. (2012). For the Win: How Game Thinking Can Revolutionize Your
Business, Wharton Digital Press